Simply put, I needed to keep my baby entertained! When he hit the 6 month mark, his wake windows became seemingly endless and he needed to be kept engaged. Whilst I'm no children's entertainer, I wanted to do all I could to keep him stimulated and content, so I began toy rotation. It worked well for a week or so, but after then it was just rainbow toys after rainbow toys and whilst still on broken sleep, I needed all the help I could get...
Sure, Farmyard Mondays, Garden Wednesdays and Safari Fridays may sound mad to some, but to new parents it can be a blessing to have a focus and a way to distinguish the days. I could find companies providing themed toys individually, but they all seemed to be too grown up for what my son needed. So I started researching and researching and researching and realised if I was having this trouble, at least one other parent would be in the same boat!
It's incredibly hard to find toys that are age appropriate for very small babies - and rightly so, they have their limits of what they can do, of course! - but that doesn't mean that playtime isn't important from a young age. I didn't want the boxes to just be filled with cuddly toys that looked the part and nothing else. So every box is interactive, with toys that encourage babies to discover their midline. Whether it rattles, squeaks, wiggles, crinkles or has a mirror, there is something to surprise and delight even the tiniest of hands
Joyful Jellybean was predominantly created to help parents and caregivers entertain their young children, but with that comes an amazing opportunity to gift a new parent with a 'thank me later' present.
You know that item that a friend who had already had a baby gave you that wasn't on your wish list? Yeah, the one that ended up being your saving grace? Yup, that's the one I'm talking about!
The 'in-the-know' gifts are so special and really help parents in the long run. They may sit on a shelf for a moment whilst you still try and keep all of the newborn babygrows in their colour coordinated boxes, but on that day when you're at the end of your tether and need something to help entertain your baby, this gift will be a blessing.
Also, it's sweet to see a newborn in the clothes you bought them, but seeing a 6 month old playing with the toy you gifted them time and time again? Priceless.
All products are selected for their sensory exposure and the designs that help babies discover their midline
Our toys are all CE certified and created by manufacturers who have designed the toys to last
Select a few of your favourite themes and begin practising toy rotation to help keep your days fun
Selecting toys that were not only fun but were made of traceable non-toxic materials was vital to me when putting the boxes together. Of course it's important to have a pretty product, but it's essential that any new parent can have the confidence in the toys their baby is playing with. Whilst it's not always aesthetically pleasing, all of our toys come with their original packaging so you can see the credentials for yourself.
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